Knowledge & News

Onlooking the Hot Advertising Materials of the Global E-Commerce Merchants in the Shopping Spree Season (with PDF Attachment)

From October to November this year, the top advertiser of shopping app in the domestic channel is JD. Small home appliances become one of its hot materials. The app with the most popular Double Eleven ads is Hunliji. On the … Read More

Gurus’ Arguments on App Flow and Creation

Mobile application developers have enough ways to gain flows and pop up marketing originalities, but more skills are needed if they want to get 120% of the effect. On the 15th, the “APP Flow Growth & Advertising Creative Strategy” sharing … Read More

Users soaring to 50 million in two weeks? An interpretation of Facebook mini-games

Since the full opening of Facebook’ s mini-game platform–Instant Games, the number of game developers and the growth rate of users have soared, clearly indicating its large development potential. According to statistics, as of August this year, there are 3,304 … Read More

[PDF enclosed] The market share of strategy games is relatively big and shows a long-term stability

In October 2018, “Clash of Three Kingdoms” was ranked top on the strategy games’ list with a total advertising volume of over 600M. Regarding the placement channels, NetEase News in China and overseas AdMob exhibited an overwhelming margin. It can … Read More

Facebook Instant Games: Business whirlwind has arrived

Facebook Instant Games which is designed for users of Facebook Messenger adopts HTML5 technology, so that users can look up and experience games directly in News Feed or Messenger dialogues. This congenital gene determines “user experience” as the first factor … Read More