【PDF enclosed】Advertising trend of global popular game publishers in Q1, 2019

In 2019, domestic game market recovers while overseas pattern becomes increasingly mature. “Advertisement liquidation” is one of the primary demands of the developers. As for creative material, the video type is still eye-catching, and playable ads have stable performance; as … Read More

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China First SaaS Tool for CinemaGraph Ads Creative is Coming!

From light show in the Forbidden City, to Starbucks cat claw cup and white rabbit ice cream, “attention economy” remains a useful tool in marketing. It has two catchy features: creativeness and rareness. Nowadays, a magical and effective advertising form, … Read More

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Interactive strategic cooperation of ZingFront and Blue Vision, deep rooting in the intelligent marketing crossing the sea

With the rapid development of global mobile Internet and the fierce competition in China’s domestic market, coupled with the guidance of government policies and the gradual opening of corporate ideology, Chinese enterprises’ group that aims to develop crossing the sea … Read More

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【PDF enclosed】Casual games: monetization of video and playable ads

Overseas casual games have had well-developed monetization mode and revenue system. The data shows that ads monetization accounts for 46% of the revenue from casual games, and video ads and playable ads have been ever-increasing in popularity, which will bring … Read More

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ZingFront and Avid.ly Join Hands in Promoting Mobile Games Overseas

At the beginning of the new year, ZingFront, which is dedicated to big data, 3D cloud and creative cloud, and Avid.ly, a domestic success of promoting leisure mobile games overseas, achieved efficient and targeted market data insight, creative information analysis … Read More

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【PDF enclosed】2018 Year-end Report on Mobile Apps (Emerging Markets Section)

Public data show that the global spending on mobile application promotion has been increasing year by year, and the compound annual growth rate of 2017-2022 period is projected to reach 16.2%. As the industry entered the stock era in 2018, … Read More

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NetEase Games establishes strategic partnership with ZingFront to drive games marketing with data

As national regulatory policies on gaming market become increasingly stringent, the growth of online games slows down while market competence gets obviously fiercer. The mode depending on growth and extensive promotion becomes outdated; instead, gaming operation tends to be more … Read More

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【PDF enclosed】 2018 Annual Report on Global Mobile Advertising – Games

In 2018, the global landscape of games has seen its changes, and the market as a whole displays a high growth trend. The degree of limits from the domestic policies greatly affects the ups and downs of the industry. The … Read More

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【PDF enclosed】Children English Education Market has great potential, K12 Education Market Craze Continues

At present, the education market competition is getting fiercer, and many new educational brands have won the favor of a large number of investors. As more capital got involved in the education industry, the whole education market is in the … Read More

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Internet finance with Huge Potential and heating up in Southeast Asia【PDF enclosed】

In the history of the world, “gold and silver” used to be the universally recognized currency in circulation. Based on the current trend of financial technology led by mobile payment, online banking and e-wallet, a new unified “world currency” may … Read More

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